Google Attempts Social Media Success with Google Plus

The past several years have seen immense changes for Google; new improved searches, a more in depth advertising platform, and a failed social network, Google Buzz. Failure would only be temporary for the Big G; however, because after a little over a year of Google Buzz, the search giant pulled the network in hunt for greener pastures. Those pastures came in the form of Google Plus!

Google Plus officially launched to the public on September …

Post Panda Content Writing

Google’s recent Panda updates have changed the way that SEO writing is done. In order to meet Google’s strict quality guidelines, it’s imperative that content writers follow the best writing practices. Instead of using the keyword-stuffing tricks of the past, writers are now being forced to come up with content that is usable and will be received well by readers, search engines and social networks. Social media has forever changed the way in which web users read articles and …

The Benefits of Using WordPress as Your CMS

The best content management systems take the complexity out of web design and programming, making it easy for novices and professionals alike to quickly change or edit elements. WordPress gained recognition early on among web designers for its intuitive blogging feature, but WordPress is frequently overlooked for its brilliance as a CMS. Unlike custom CMS applications, WordPress is accessible to a wider audience who may not necessary be familiar with the intricacies of PHP, or how to migrate data …

Is Article Marketing Still Effective?

The Google Panda update caused quite a bit of panic in the internet marketing community, and many people have since abandoned article marketing as a form of link building.  We’ve received calls and emails from clients wondering how the update might affect them, and we’ve had colleagues wonder if they should abandon all forms of article marketing.

Our answer? Don’t jump ship just yet. The heart of the updates was the quality of content.  There are still plenty of …