Here are 15 SEO Video Tutorials that cover most of the existing SEO strategies. They contain numerous tips and tricks and they can offer great advice to anyone designing or optimizing a website.

Index:

1. Submitting Articles To Build Back Links
2. Using Directories to Build One Way Links
3. How To Design A Search Engine Friendly Website
4. How To Use LinkedIn To Maximize Your Online Visibility
5. How To Promote Your Online Business Using Craigslist and Backpage
6. How To Use Social Bookmarking Sites and Blogs for Link Building
7. Why To Design Your Site With A Flat Hierarchy
8. Press Releases for Effective Link Building
9. How Search Engine Bots See Your Website
10. Social Bookmarking Sites And NoFollow Links
11. Design Your Site Around Your Content
12. Get Links Instead Of Submitting Your Site To Search Engines
13. How To Design A SEO Friendly Website
14. How XML and HTML Sitemaps Help Your Search Engine Visibility
15. What You Should Avoid When You Design Your Website

15. SEO Video: What You Should Avoid When You Design Your Website

Popularity: 38% [?]

When it comes to SEO, there are many things to avoid. In order to optimize your site so it can go up the rankings you must watch your every step along the way. Making mistakes at the web design level is very common. You should think of your optimal, SEO friendly design in the beginning because it will be difficult to make changes after your content is in. In this video, Chris Hornak goes through some standard mistakes people tend to repeat. The highlights: Spash pages, intros and image-heavy websites.

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Popularity: 25% [?]

Sitemaps are very useful when you get lost in a website looking for something. It gives you the whole website structure in just a page. Sitemaps are very useful for SEO purposes as well. Not only the HTML sitemaps used in websites but also the XML sitemaps that are submitted in search engines. You can generate a XML sitemap for your own website using online tools like XML-Sitemaps. There some limitations there (the number of pages should be below 500) but otherwise it works great. You can then submit your XML sitemap to Google (through webmaster tools) to make sure your website is crawled 100%. In this video, Chris Hornak goes through the most basics of XML and HTML sitemaps. Quick and easy tips for better SEO.

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Popularity: 26% [?]

When it comes to SEO, there are tons of online resources that offer you tips, tricks, methods and strategies. However, if you want someone to actually show you how to design a website that will be search engine friendly, there are not too many places to look at. In this video, Chris Hornak takes his marker and designs a simple but search engine optimized website on the whiteboard. He lays out the basic html elements that any design should include and he explains how each of them is treated by search engines. He also goes back in time when tables where used for designing pages and CSS wouldn’t exist. “That was a SEO nightmare” he says.

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Popularity: 31% [?]

Surprisingly enough, there are still companies that offer search engine submission services. Don’t laugh. Maybe this practice used to be effective back in 1998 but it’s certainly not effective in our days. The way to get your website listed in search engines is done by getting other websites link to yours. Nothing more. Nothing complex. How do you do that? If you have content that people want to share, then it’s a good idea to submit it in social bookmarking sites. You can also create profiles in some social media websites that allow you to provide a url that links to your site. There are also free directories that may be suitable for your website. Anything basically works except for the “submit to search engines” method. Chris Hornak goes through the best practices for getting listed in search engines and explains why anything else is just a waste of time.

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Popularity: 37% [?]

The issue covered from our today’s video is big. Bigger than the length of the video. It is the issue of what goes first, the content or the design. If you have been around the web for some time you would answer “First content and then design”. Well, yes that’s correct but many people stick first with a design they like and then try to fit their content into this design. The result is an unusable website and an SEO nightmare. In this video, Chris Hornak explains what’s the best way to combine content and design in order to create user and search engine friendlier websites.

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Popularity: 31% [?]

A big part of any SEO campaign is link building. And that’s why social bookmarking websites used to offer great help in that. Some of them used to offer dofollow links (thus allowing search engine bots to crawl through these links), passing in that way great value to the linked page and helping the website move up the search results. These days are gone though. Social bookmarking websites have no need to attract users by offering dofollow links and almost all of them are nofollow. However, traffic is important as well. And if your content is worth sharing you will get a lot of traffic. In this video, Chris Hornak shares his thoughts on how users should use social bookmarking sites to increase the popularity of their content and discusses about the nofollow link status.

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Popularity: 52% [?]

When designing a website, keep in mind that search engines don’t “see” your website the way you do. Search engine bots (software that crawls through websites across the web moving from link to link) read basically what we call “page source”. In that sense, you should expect that images and flash objects, even if they are pleasing and very meaningful to the the human eye, they may be sort of invisible by the search engine spiders. There are html tags that help us describe the content included in images but they cannot compensate the full effect that images or flash have to users. In this video, Chris Hornak uses a sample site that is image-heavy to show how it is seen from the eyes of a search engine. In order to do that, he uses SEO-Browser.com, an essential tool for anyone who wants to optimize a website.

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Popularity: 25% [?]

There are many ways to get organic traffic to your website. And Press Release submissions is definitely one of them. Press releases can be a quite successful link building technique, depending on which site you use and how you write your content. PRWeb is one of the most popular around. Many other are popping up. In this video, Phil Laboon goes through the different sites that offer press releases submission services and he comments on their effectiveness. He also gives some useful ideas on what the tone of your content should be. The main point here is to think from an SEO point of view.

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Popularity: 24% [?]

Over the last years, web design has a made a big jump towards easier navigation and user friendliness. This is not only affecting the way users navigate the websites but also the way search engines crawl them. To put it as simply as possible: Search engines don’t like websites with pages that are 3 links deep from the homepage. It is very important to design your site hierarchy in the flattest possible way. Just as users, search engines too, prefer websites that offer straightforward and non-complicated hierarchy. This fact should be a primary concern when optimizing a website to be search engine friendly. In this video, Chris Hornak goes over this SEO strategy and provides some useful examples.

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Popularity: 25% [?]