The Benefits of Using WordPress as Your CMS

The best content management systems take the complexity out of web design and programming, making it easy for novices and professionals alike to quickly change or edit elements. WordPress gained recognition early on among web designers for its intuitive blogging feature, but WordPress is frequently overlooked for its brilliance as a CMS. Unlike custom CMS applications, WordPress is accessible to a wider audience who may not necessary be familiar with the intricacies of PHP, or how to migrate data …

Is Article Marketing Still Effective?

The Google Panda update caused quite a bit of panic in the internet marketing community, and many people have since abandoned article marketing as a form of link building.  We’ve received calls and emails from clients wondering how the update might affect them, and we’ve had colleagues wonder if they should abandon all forms of article marketing.

Our answer? Don’t jump ship just yet. The heart of the updates was the quality of content.  There are still plenty of …

The Importance of Employing a Social Media Strategy

Many individuals and companies hurry to dive head first into their so called social media campaign. There can be many explanations for this lack of planning. Knee jerk reactions are often the most common after falling prey to the endless hype surrounding the marketing power for brands on social networks. The second could be seen as an oversight on the company’s part for not even realizing a strategy is a high priority. Whatever the reason, companies big and small …

Eyeflow Named As a Finalist For IT Company of the Year

The Pittsburgh Technology Council has released their Tech 50 finalists for 2011. Since 1983, the Pittsburgh Technology Council has been the principal point of connection for companies from four primary clusters of the technology industry that are represented by a critical mass of businesses in southwestern Pennsylvania including, the Advanced Manufacturing / Materials, Green Technology, Information Technology and Life Sciences sectors.

For nearly 15 years, the Pittsburgh Technology Council’s Tech 50 Awards have honored southwestern Pennsylvania’s most successful and …