Blog Archives

Google Webmaster Tools Breakdown for 2014

Google’s Webmaster Tools helps us to see our website as Google sees it. It tells us what is being indexed, what is getting linked, and what is getting traffic. This blog post breaks down each of the site-specific sections of WMT and gives a brief explanation of how each of these sections can be useful to your SEO efforts. Read More »

The Layers of a Tasty SEO Sandwich

Developing a good SEO strategy is like making a good sandwich. In order to get a good result, you need good ingredients and a step-by-step recipe.

In the past few years, SEO has gone through some major changes, and it’s important to know if you’re using an outdated strategy or not. This infographic summarizes the things you should be including in your SEO efforts. Read More »

Candy Crushing Your SEO

I’ll admit it. I got sucked into the Candy Crush madness and find myself lying in bed at night waiting for my notification to go off and tell me that I have a new life so I can keep playing. Am I ashamed? No. Do I spend more time playing Candy Crush than I should? Yes. But that got me thinking. Candy Crush and SEO are actually kind of similar. Read More »

How to Start Diagnosing Penguin 2.0

Matt Cutts of Google announced on his blog that they rolled out Penguin 2.0 and about a week before that he talked about what to expect. Since then there has been a lot of chatter in the SEO community. Some SEOs are just happy that they didn’t get wiped out and others are disappointed that they are still seeing spammy websites at the top of Google’s search results for some competitive phrases. Many of you will be curious about what has really changed, we’ve put together a list of resources to help you diagnose what has changed. Read More »