Yesterday, I had the pleasure of sitting in on Stephan Mack and Dave Moser’s presentation about the value of LinkedIn links at a Pittsburgh SEO meeting. He and his colleagues at EDMC did a study on the value of adding… Read More »
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Yesterday, I had the pleasure of sitting in on Stephan Mack and Dave Moser’s presentation about the value of LinkedIn links at a Pittsburgh SEO meeting. He and his colleagues at EDMC did a study on the value of adding… Read More »
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Ever since companies started socializing their brands on the web, a whole industry is starting to flourish around the online brand reputation and the online reputation management. Some might say that all this is just an exaggeration cause by the… Read More »
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Back in business school, I was taught that the Marketing Mix is all about the famous four P’s. Product, Price, Place and Promotion. Well, it turns out there is one more P: Participation. And in the social media era, participation… Read More »
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There is undoubtedly an information overflow around Twitter and it’s related services. I thought it’s a good idea to group and present this information through a SWOT Analysis so that it would make more sense to the reader. As everyone… Read More »
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No introduction. Right to the point (like a good tweet) : 1. Listen & Interact. Don’t use twitter just to broadcast. It is a 2-way communication platform. Read others’ tweets and respond (quickly) by @replying or RTweeting. Don’t overdo it… Read More »
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Blogging has received a lot of buzz in recent years but more recently you’ve probably been hearing about twitter, friendfeed and other micro-blogging platforms. The big difference between traditional blogging and micro-blogging is the character limit, for example twitter limits… Read More »
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Social bookmarking has been around for a few years now and has been a great way for people to share and vote on web content. These sites usually let you create an account then submit your favorite blog posts, news… Read More »
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